( introduction )
Brand identity for Kifa’, a professional services company specializing in special needs people, to provide the right place in the work environment.
Designed for local Arabian people of special needs, using the brand story “the power of unity” as a springboard for everything from the logo to the visual system, together with gradients of color to represent the unity and energy of teamwork.
By using geometric shapes combined, I built the identity to reflect unity, collaboration, energy, and modernity.
( Logo )
The logo aims to interpret the company as support to its customers.
